Our goal is your successful investment. This includes maximizing the amount you can afford to invest, and maximizing your potential return. Starting with a budget that keeps in mind this goal, we then strive to maximize your potential return and lower your potential risk - all at the same time! Today’s economic climate is complicated to navigate. We use the latest tools, techniques and resources to continue to meet realistic expectations of returns. At the same time we take every step possible to reduce the amount of risk needed to produce those returns. Registered Investment Advisors differ from your normal Broker Dealer. Broker Dealers are compensated when you purchase their products. Registered Investment Advisors are compensated based on the value of their portfolios. This means that a Broker Dealer earns more when he gets you to buy and sell. This can cause more fees, increased potential loss, and higher risk. On the other hand, Registered Investment Advisors have a direct monetary incentive to grow your portfolio.